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The official AROICE logo, wordmark and app icon. Use these files when you write about us, link to us or build with us.
Download brand kit
01 / LOGO

The mark

An “A” built from one bold stroke and an open arc. Use it on its own where the full wordmark does not fit.
White on black
Black on white
02 / WORDMARK

The wordmark

The mark leads into “roice”. It is our primary logo. Use it wherever there is room.
White on black
Black on white
03 / APP ICON

App icon

The mark on a solid square, for profile pictures, app icons and social avatars. Platforms apply their own corner radius.
AROICE app icon, dark
Dark icon
AROICE app icon, light
Light icon
04 / COLOR

Color

The logo is always monochrome. Use pure black or pure white, whichever gives the most contrast against the background.
BlackHEX #000000 · RGB 0, 0, 0
WhiteHEX #FFFFFF · RGB 255, 255, 255
05 / USAGE

Usage guidelines

A few simple rules keep the logo consistent wherever it appears.
Do
  • Use the supplied files exactly as provided.
  • Use the white version on dark backgrounds and the black version on light ones.
  • Keep clear space around the logo equal to the height of the dot on the “i”.
  • Use the mark alone where space is tight, like avatars and app icons.
Don’t
  • Stretch, skew, rotate or redraw the mark or wordmark.
  • Recolor the logo, or add gradients, outlines or shadows.
  • Rearrange the mark and wordmark, or retype “roice” in another font.
  • Place the logo on busy images or low-contrast backgrounds.
Need something else?For other formats, press requests or partnerships, contact us.